For our media production we had to create both a
production company name and a logo. Both a production company name and logo are
vital in creating the image of who we are. The main role of the production
company is to be the face behind the production, the ones that will often be
responsible for the majority of the production in terms of providing funds,
specialist equipment and technology. The production company will often take a
fair amount of credit for the film as well.
In the creation of our company name our goal was to
create something memorable, clever yet reflective of the thriller and
psychological or horror thriller sub-genres. For the name, we decided on ‘Cadavereel
Studios’. Reasons behind this name choice include the following; the first word
itself is an adaption of the word ‘Cadaverous’ which means morbid or scary,
this therefore suited our genre, we thought this word was suitable as it is not
a commonly used word so it may be a more memorable word due to how abstract it
is. While we used this word as a basis, we replaced the last three letters with
‘eel’, thus forming the word ‘Cadavereel’. Doing this created the word reel at
the end of the word, we did this because it added the context of cinematography
and film which we thought could make it more able to be associated with films.
Overall, in forming this new word we hoped that it would be a lot more
memorable, also the word is quite easily pronounced.
Secondly we had to create our production company
logo too. The logo is very important for a production company as it is the face
of the company, it is a visual presentation of who we are as a company and how
we can be recognised. Similarly with the company name, we wanted the log to be
memorable, iconic but still having features that will reflect both the genre we
specialise in, and cinematography and the film industry. First of all, we
included the company name on the logo as this was a sensible thing to do if we
want people to recognise the logo. The main imagery of the logo is a single
section of a film reel, thus being a graphical portrayal of the word ‘reel’ in
the company name. However, this image of a film reel was not an ordinary film
reel, the image of the film reel has a dirty, damaged possibly even burnt
appearance, the image on the whole looks very decayed and we chose to add this
feature into the logo so that the genre we specialise in is reflected visually
for all audiences. The idea that the film reel is visually decayed or worn can
mirror the horror and psychological thriller sub-genre as it can represent
someone who is insane and their mind is decayed and worn.
In the creation of our production company logo we
did in fact take a great deal of inspiration from real life professional
production logos. With this in mind, the logos we did take inspiration from
were in fact alterations of professional logos that were done to fit genre. An
example logo that we took great inspiration from was the Warner Bros logo for
thrillers and a lot darker themed films. This logo features the same text and
visual shape of the standard Warner Bros logo however there are adjustments in
imagery that completely change its purpose and what concepts it is trying to give
off to its audiences. In the Warner Bros altered logo the main alteration is
the addition of dark clouds, also the entire colour of the logo has changed to
all being dark, this can reflect the atmosphere the film may take or could also
suggest to audiences that bad events are going to occur in the film. This use
of altering imagery inspired us with our idea of the decayed, damaged film reel
as it created more effect for genre than just having a standard film reel, the
additions came with implied meanings.
The production company is very important in regards
to the production of a film. First of all, the production company provides the
majority of the resources and funding for the production of the film. Resources
provided by this production company can include technology such as cameras,
computers and visual effects technologies such as green screen. The production
company may also supply staff and film production specialists. Secondly the
production company often supplies the majority of funds for the production of
the film. If some resources are required then the production company will pay
for these, the production company may also provide the funds for advertising of
the film, for example trailers and posters. On the whole, the production
company is almost like the face behind the film, they provide nearly everything
possible for the production to take place and take a great deal of
responsibility and credit for the final production.
Most production companies usually specialise in
specific genres or sub-genres of films. The production company behind the
production of a film is almost always dependent on the genre or sub-genre of
the film. Examples of this could include films like 'Cabin in the woods' which
is a horror/thriller and the production behind it is 'Legendary Pictures' which
is production company which specialises in these genres of films. Most
production companies usually specialise in only certain genres of film due to
the fact that their producing methods, their technologies and effects are usable
in all films of them genres.
The film distributors also play a very important
part in the production of a film. The film distributors mainly deal with the
financial aspects of a film, the marketing aspects. Distribution deals are a
vital part of financing a film. One of the most important jobs of film
distributors setting the release date of the film and the method in which the
film is made available for viewing, whether it is directly to the public in
cinemas/theatres or for home viewing, demand or television. The distribution
company is usually different to the production company.
If we were to select a film distributor for our
media production there would be a wide variety of choices. There are many film
distributors who specialise in thrillers, or in our case thrillers a with the
horror/psychological sub-genres. A very popular film distribution company is
'New Lime Cinemas', this film distributor is well known for many popular
blockbuster films and is incredibly well known for its distribution of these
films. However, our thriller production is certainly not of 'big blockbuster'
level, therefore a distribution company such as 'New Line Cinemas' may be
unsuitable. On top of this, we are based in the United Kingdom, and everything
related to our production is based in the United Kingdom.
A more ideal film distributor would be 'Warp films'.
Warp films are a small British targeted media institution. On the whole this
would a much more suitable and realistic choice in possible distributor due to
the fact that firstly they are British targeted, but they also don’t distribute
high budget films. It would definitely be a lot more realistic due to the fact
that we have British actors and our film certainly isn’t high budget. Warp
films themselves have released films such as ‘Dead Man’s Shoes’ which is a low
budget psychological thriller and has vaguely similar concepts as ours, these
main concepts being exploring the mind of someone who is mentally unstable.
In funding a film such as ours there a couple of
methods usable. Firstly, funding could be acquired from money earned from a
previous production done by us or Warp Films, this could be possible due to the
fact that our film is similar to productions by Warp films and it could have
the potential to have as much success or possibly greater. Another method of
acquiring these funds could be publically fundraising, in time this method
could may well prove to be successful however it would indeed take a great deal
of time therefore this may not be as clinical of a method compared to the first
method.
In our opening sequence we have included the names
of the most important roles of people in terms of what should be credited the
most. Generally, in film titles, the content usually consists of; Actors,
director, producers, production company, writers, music, sound and costume; and
quite in an order very similar to this. Actors, directors and producers are
often the first titles to be shown in the opening sequence as these are the
most iconic job roles however, there director title can commonly be seen at the
end of the opening sequence after a short break from titles just so extra
credit is given to them and they are credited separately from everyone
else-this is what we did in our opening. We reflected these conventional titles
and their typical orders of appearance, we credited the production company
first (with showing the logo), then went on to credit sound, soundtrack,
costume, casting and then at the end of the opening sequence the executive
producer and the director thus crediting them in a much more memorable fashion.
Some actual films that would have been released in a
similar way to ours may be include Exhibit A and Dead Man’s Shoes. These two
films were distributed also by Warp films and are both thrillers with similar
concepts in terms of their sub-genres. Both are UK films. Both films similarly
to ours are low budget so were not released in official cinemas.
No comments:
Post a Comment